? Is Facebook Winning ??

Published on 12-19-2019 10:12:43 PM by Alex Choong


When it comes to the bottom line, I think Facebook is winning...

Well, when I say "Facebook," I mean The Zuck aka Mark Zuckerberg.

People who actually advertise on the platform, on the other hand, are losing badly.

It’s because of supply and demand.

Zuck knows there’s an enormous DEMAND for Facebook ads.

He knows that usually, whenever a business or entrepreneur thinks of advertising, they think Facebook ads.

With Google coming in second.

And LinkedIn crawling along in third.

But at the same time, Facebook has determined its users can only handle so many ads without harming the experience and losing users.

That is something the Zuck is desperate to avoid at all costs (which is just one reason for restrictive compliance policies).

So there’s limited ad space.

Which means there’s relatively low SUPPLY.

High demand + low supply = higher prices.

So Zuck & co. are ratcheting the prices just as high as they can go.

And they are going to keep doing it.

Because it just keeps adding to the bottom line.

Facebook is doing really well right now, and has been year over year. However you look at it…

Facebook is winning.

Which means YOU are losing.

For You:

CPA is never going to drop again.

Compliance issues are never going to get easier.

It’s never going to go back to the way it was 5 or 7 years go.

That’s why I love Solo Ads

It’s better in every metric:

Not only are we seeing that CPA is equal (or usually lower)… but the leads from solo ads are much more qualified.

That’s because of something called "INTENT"

They’re just better leads.

Anyway, we could get into the weeds all day, but if there’s one thing I want to impress upon you, it’s this:

It won’t be like this for long.

Solo ads advertising has been the industry’s best kept secret for a year or so.

In order to maxizime your solo ads investment, you need a...

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