... first ... a person can join a built-for-you funnel system ... or they can easily learn how to build their own.

There are advantages to both i suppose. The advantage of buying into a built-for-you funnel system .. is that it's built for you

... but you don't really learn anything, and can be quite expensive.

additionally, often times people that buy into a built-for-you system still don't really understand what's going on, so they lose interest and don't use it for any length of time ... essentially wasting their money. 

 ... and nobody likes to waste their money ... am i right?

It's not that difficult to build your own, and certainly  has it's advantages ... 

... and probably the main one is what you learn. 

This acquired skillset can benefit you greatly over a lifetime. And although more time consuming in the beginning, and does require some brain power, it's far less expensive, especially in the long run.

In other words, there's a learning curve involved, but well worth it.

 ... a lot of people don't even know what a marketing funnel is, or how it's used, or why it's used.

A funnel could be described as a process, or a journey, an interested or curious person goes through to learn more about what you are offering. 

They may have seen an ad with just enough information to pique their interest. So they ask for more info.

Or ... they may be accepting an offer from you, usually free, that they may see some value in.

 .. some call this a lead magnet, which is the first step.

The funnel will have multiple step or stages, ... a journey this person can travel and go as deep as they want, or simply walk away from if they want, at any point in the journey.

These stages will include awareness of a product, education of a product, and hopefully assurance that the product is a good and safe thing worth purchasing.

The funnel owner's job is to make the journey an easy and pleasant one, while swiftly moving the person through these stages of the funnel.

But the shining star of it all is keeping the person as a contact regardless if they buy now or not.

 ... so now you can continue a conversation with them  ... and continue offering value to them, as you establish a relationship of trust that you are delivering good content and good products. 

So ... if you didn't know what a marketing funnel was, now you do.

 ... and i would highly encourage you to learn the skills from creating your own pages and funnel. 

You just can't beat knowing how to do stuff that will pay you over and over, as opposed to paying someone else to host your system.

Click to learn how you can easily copy our lead magnets and our marketing funnels

Cheers

BG

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