Leased Ad Space
Many online marketing 'guru's' dismiss traffic exchanges as being a waste of time, because the only people viewing your offers are other surfers clicking their way through, trying to earn credits for their offer (incentivised traffic). While this is true to a extent, it is also true that joining a traffic exchange gives you access to a whole network of individuals, the vast majority in the work from home/make money online niche, and the vast majority of them struggling in their business. Your site is being viewed by real people and the challenge is to funnel them onto your list, so you can promote your offer to them.
In addition to the surfing for credits feature, there are many other features on traffic exchanges, such as banner and text advertising. Many traffic exchanges such as EasyHits4U enable you to connect with other members, message them, and ultimately build a relationship with them.
Referring other people to traffic exchanges earns you more credits and commissions if they are upgraded members, and ultimately allows you to earn a tonne of set-and-forget leveraged traffic - rather than paying for traffic, the traffic is paying you!
It may be a slow process, however it is totally incorrect to dismiss traffic exchanges as a source of traffic. It's about understanding the marketplace you're reaching out to and the tools in your arsenal, and putting these tools into action.
About Chris Woodward
I am a former civil servant, now earning multiple streams of income, both offline and online. This blog is about the tools and business opportunities that are available to everyone who wants to generate a sustainable online income, and do this in the correct way - through building a list and creating an identity for yourself online.