Leased Ad Space
You’re told you should use lead magnets and free gifts to build an email list.
Stick those lead magnets on a squeeze page and send traffic to it, right?
Well, if you’ve tried it, you’ve already discovered that it doesn’t work very well.
After spending time and/or money on sending traffic to that page, you’ll usually notice most people aren’t exactly giving you their best email address.
In fact, about one-third of them are giving you a fake email.
And of the ones that are giving you a real one, it’s usually one they reserve for “junk” which is what they think of your promotional material.
❎ JUNK!
That means it’s an address they don’t check regularly and so it’s about as useful as a fake one.
And keep in mind, they’re called freebie seekers for a reason!
They don’t really buy things.
Usually what happens at this point is that a struggling internet marketer starts to realize his or her marketing emails are getting open rates of around 4 or 5% and generating zero sales and that all their effort in creating a lead magnet and landing page and driving traffic was a giant waste.
So, they give up on IM and assume it’s all a big hoax. Sad story, but it happens every day and it’s the ultimate end of about 95% of would-be internet marketers.
So, what are the other five percent doing differently?
✅ Easy.
They’re creating and selling products of their own products.
And that's a great reason to be cheerful ?
About Ed Kirwan
I like to help people find their way to a better financial future with free training videos.