What You Actually Need to Start Making Money Online

Published by Tom Lindstrom — 01-09-2026 10:01:31 AM



When I first tried to make money online, I didn’t feel ambitious or excited. I felt confused.

I had a notebook full of ideas, a browser with way too many tabs open, and a quiet belief that everyone else somehow knew something I didn’t. Every guide I read assumed I already understood terms like “funnels,” “traffic,” or “monetization.” I didn’t. I just wanted to know what actually mattered so I didn’t waste another six months spinning my wheels.

LeasedAdSpace.com exists because of that stage. I didn’t start this site after some big win. I started it after years of slow progress, wrong turns, and learning what not to focus on. If you’re a complete beginner, this is what I wish someone had explained to me early on.

The confusing gap between “start online” and actually earning

Most people don’t quit because online marketing is impossible. They quit because the early stage feels vague and unrewarding.

You set up something — a site, a page, a profile — and then… nothing happens. No clicks. No sales. Just silence.

That’s normal. The mistake is thinking silence means failure.

What’s really happening is that you’re building something before it has any weight. Like planting seeds and checking the soil every hour. The work feels disconnected from the result at first, which is why people chase shortcuts instead of fundamentals.

You don’t need dozens of tools (and they won’t save you)

One of my earliest mistakes was collecting tools instead of building understanding.

I signed up for page builders I didn’t know how to use. I paid for tracking software before I had traffic to track. I thought the right dashboard would somehow unlock momentum.

It didn’t.

What you actually need at the start is:

  • One place where your content lives (usually a simple website)

  • One traffic source you’re willing to learn slowly

  • One way for people to click to something else (an affiliate link, an offer, or a resource)

Everything else is optional noise until those basics work together.

Content isn’t about volume — it’s about clarity

Beginners hear “create content” and assume it means posting constantly.

I did that too. I published rushed articles, vague reviews, and half-finished comparisons. I thought more posts meant more chances to earn.

What actually helped was writing fewer things that answered specific questions.

For example, instead of “best affiliate programs,” I wrote about why my first affiliate link never converted and what I misunderstood about intent. That kind of clarity attracts fewer people — but the right ones.

If your content doesn’t help someone make a decision or understand a problem, it probably won’t earn anything. That’s frustrating, but it’s fixable.

Traffic takes longer than anyone admits

There’s no gentle way to say this: traffic is slow at first.

Whether you’re trying search engines, social platforms, or forums, there’s a long period where you’re invisible. Algorithms don’t trust new accounts. People don’t share unknown sites. No one is waiting for your link.

This is where most beginners pivot too early. They switch niches, rebuild sites, or jump to a new method because they think the old one “didn’t work.”

In reality, it just hadn’t had time.

What helped me was choosing one traffic method and sticking with it long enough to understand how people actually found my content. That meant accepting months with no income and treating early clicks as progress, not disappointment.

Affiliate marketing isn’t about links — it’s about decisions

A common misunderstanding is thinking affiliate marketing is about placing links everywhere.

It isn’t.

It’s about understanding when someone is close to choosing something and being useful in that moment.

Early on, I promoted tools I hadn’t used. The content sounded fine, but it didn’t convert because it wasn’t grounded in real experience. Once I started writing about tools I actually struggled with — including what I disliked — clicks felt more natural, and conversions followed later.

You don’t need to sell. You need to explain.

The uncomfortable truth about early income

Your first online earnings will probably feel underwhelming.

My first affiliate commission barely covered a coffee. It didn’t feel like success. But it mattered more than the amount suggested.

It proved that the system worked — slowly, imperfectly, but honestly.

That’s the part most people miss. Early income isn’t about replacing a job. It’s about validation. Once you see that one click can turn into one sale, your decisions become more grounded. You stop guessing and start refining.

Mindset shifts that actually made a difference

Looking back, a few quiet decisions mattered more than any strategy change:

  • I stopped trying to “catch up” to people ahead of me

  • I focused on learning why something failed instead of hiding it

  • I accepted boring repetition as part of progress

  • I treated my site like a long-term project, not a test

None of that sounds exciting, but it removed pressure. And once the pressure was gone, consistency became possible.

What beginners often overestimate — and underestimate

Overestimated:

  • How fast results should appear

  • How much branding matters early

  • How many niches they need to explore

Underestimated:

  • How confusing things feel at first

  • How long learning takes

  • How much clarity improves over time

Most frustration comes from mismatched expectations, not lack of ability.

A note on done-for-you setups

Some beginners don’t struggle with motivation — they struggle with setup. If that’s you, something like Plug-In Profit Site can remove technical barriers by giving you a done-for-you website framework so you can focus on learning and creating instead of configuring everything from scratch.

It’s not required, and it doesn’t change the fundamentals, but for some people it reduces early friction.

What I’d tell anyone starting today

You don’t need confidence. You don’t need a perfect plan. You don’t even need to know if this will work for you long-term.

You need patience, one small direction, and permission to be bad at this for a while.

Making money online isn’t about finding the secret. It’s about staying long enough for simple things to compound. If you can do that — even imperfectly — you’re already further along than you think.



About Tom Lindstrom

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Hey there! I'm Tom, and I've been working online for quite some time now. If you're searching for a great place to advertise your business, I highly recommend LeasedAdSpace—it's been an amazing resource for me. If you’d like to explore a simple, proven way to earn automatic affiliate commissions, take a look at HomeBusinessIdeas101.com—you might find it really valuable!