Hi All, most maybe reading this blog observing and thinking of another

worthless piece of content that is not going to help me at all...Well I would stop right there and take a deep breath before continuing.

I am David 'TipsWithDav' Pinto and one of the most common  things as a part of this blog is to give out some tips. Since we are talking specifically about email marketing I have noticed that there are many who do not find the right method or content to put in their email sequence or broadcasts in order to get people to make an emotional buy in and increase your conversion rates. I am going to give you 2 tips that will help you craft your emails more effectively.

The first is PAIN, yes; pain is at the root of any marketing campaign and for good reasons. You see any search online done my the masses is based on a need for change. That need for change is primarily due to a discomfort or pain which is the reason for the change in the first place. For example, the pain that I am addressing in this blog is specifically people who are not having a success in email marketing and writing effective copy. That is the pain. So always address the pain without bluntly saying it. Yes, I know I did but that was just to emphasize a point.

The second tip is CURE, this is the solution that your gifting to the person who is interested. Once you offer a solution, make sure that he pain has grasped the attention of the person before offering the cure. You do not want to give the cure to early. Now this might sound really bad in terms of the marketing but the idea and rule is simple. It is social behavior and in doing so when you craft your email with daily pain points and cure's the conversion rate is higher.

What have we learned today?

Pain -> CURE

You master that and you will see yourself making more effective emails and higher conversion rates as well. Give it time and consistency and you will master it perfectly.

In order for you to get more tips this way, check out my marketing strategy right here and lets work together to get you up to speed.

Have a great weekend!

David