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[7 Point Storytelling Structure]: How to Write Better Stories in 2023
Write what you intend. Speak with your heart, your mind, and your intuition in concert.
One of the hardest things I've ever written is this. In the roughly 15 years that I've worked as a marketing writer, author, and storytelling coach, I've developed the fundamentals of my storytelling methodology, which I'm going to share with you. I hope you enjoy it. I want to be really clear about this. I hope this will be motivating.
Oohh. Shudders. Exciting.
As I type this, I'm reading and reacting to comments on the following issue from a WhatsApp group chat with esteemed former coworkers:
"What would you like to learn from me in terms of writing, if there was one thing you would like to learn from me?"
It turns out that these marketing and communication experts, who are in a unique position to know me and my work, want to learn from me about how to keep writing enjoyable, how to keep it interesting for both you and your audience, and how to ensure that stories are felt and experienced rather than just read or heard.
You'll discover how to write stories that are felt, remembered, and then translated into action in this book, in a fun, efficient manner. The fundamentals you learn can serve as the foundation for all of your communications.
All of the following formats and procedures can be used for blogs, publications, presentations, emails, and even social media posts.
Buckle up, hone your pencil, and relish the journey.
The five guiding elements for effective human storytelling
Let's start out with some encouraging news: chances are, if you're reading this, you're a person.
That implies that you have incredibly strong interpersonal communication skills that are ingrained in your DNA. Making meaning of events and the world through stories is engrained in your body, your brain's architecture, and the way you naturally think. Moreover, to share and listen to stories. That's fantastic and a better place to start than 99.99% of all other species of life on Earth.
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